On this episode of the Audience podcast, Matt talks with Harry Duran from Podcast Junkies and his podcast production company (Fullcast). From mobile app developer to his ah-ha moment at New Media Expo, he talks about his journey into podcasting as well as his thought experiment which led to the Vertical Farming Podcast. Harry shares his expertise in the industry as the discussion moves from hyperfocusing on niches and the importance of building partnerships with sponsors.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe.

Today you’ll learn about:

  • Vertical Farming Podcast and hyperfocusing in different niches
    • Knowing what you want from day one
  • How can creativity bridge your show with the sponsors’ expectations
  • Sponsors “experimenting” with podcasts vs traditional sponsorships
    • Give-and-take relationships
    • Bringing sponsors onto your show for their expertise
  • Podcast Junkies
    • Origin story and how it led to Fullcast
    • Lessons learned
  • Private podcasting
  • The future of the podcasting industry
    • The twist in the Spotify subscription model (vs. Apple)
    • Facebook allowing embedded players
    • Breez and Podfriend


Podcast Junkies: https://podcastjunkies.com/

Fullcast: https://fullcast.co/

Notion landing page for listeners: http://fullcast.co/castos

Vertical Farming Podcast: https://verticalfarmingpodcast.com/

Podnews: https://podnews.net/

Podcast2.0: https://podcastindex.org/

Breez: https://breez.technology/

Podfriend: https://www.podfriend.com/

Castos Academy: https://academy.castos.com/

Castos, private podcast: http://academy.castos.com/private/

Castos, website: Castos.com/

Castos, YouTube: https://www.youtube.com/castos

Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

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